- +120%
Increase in Software Signups
HorizonTexting provides a seamless real-time chat system that allows healthcare clinics to improve communication with their patients. By partnering with Bittanic, HorizonTexting’s React-based website, Angular-powered web application, and Laravel backend were integrated into a cohesive, high‑performance platform—resulting in a +120% increase in software signups and significantly higher engagement from both staff and patients.
About HorizonTexting
HorizonTexting is a cutting-edge chat and support platform tailored specifically for healthcare providers. It harnesses real-time messaging to help clinics streamline appointment scheduling, send follow-up reminders, manage patient queries, and handle secure messages—all while keeping patient ease‑of‑use at the forefront.
The challenges
- SMS‑First Patient Experience
- No Extra Software or App: Patients (including older patients) often find complicated software challenging. HorizonTexting needed an SMS-based solution so patients could simply text back without having to download or open any new app or website.
- Password‑Protected Secure Messages: For sensitive information, patients receive a secure message link that requires identity verification, ensuring HIPAA compliance and privacy.
- No Extra Software or App: Patients (including older patients) often find complicated software challenging. HorizonTexting needed an SMS-based solution so patients could simply text back without having to download or open any new app or website.
Services Used:
- React-Based Website Design & Development, Angular Web App Enhancements, Laravel Backend Integration,Real-Time Chat & SMS Implementation, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), Organic Social Media,Paid Social Campaigns,Content Marketing
STRENGTH IN NUMBERS
Business impact
Since implementing Bittanic’s technical integrations and marketing strategies, HorizonTexting has observed:
increase in software signups
rise in organic traffic
increase in demo participation
reduction in patient onboarding friction
Our Approach
Fully Integrated Tech Stack
- React Website: Designed a modern, responsive landing area focused on showcasing HorizonTexting’s SMS-based benefits.
- Angular Chat Web App: Enhanced real-time features with quick loading times and an intuitive user interface for clinic staff.
- Laravel Backend: Leveraged secure data handling, scalable architecture, and SMS integration to meet healthcare compliance requirements.
SMS‑Focused UX
- Simple Patient Experience: Emphasized the fact that patients only need to reply to a text—no additional logins or downloads required.
- Password‑Protected Messages: Implemented secure link flows for sensitive information, ensuring privacy without adding complexity.
Horizon Texting takes pride in the collaboration, saying, we’ve seen a remarkable improvement in our outreach and user engagement, thanks to the consistent support and expertise provided throughout the campaign.
- Search engine optimization (SEO)
- Targeted digital marketing
- User-friendly website design
- Social media outreach
+40 %
Ecommerce
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions